These emails were created for Lug, a handbag and clothing company, to promote their Fall Surprise Box. All promotional material for this project could only show the box, as the contents are meant to be a surprise.
Since this was a fall-themed box and the box features leaves, I utilized those for the marketing. The leave were used for both still images and animations to drive the interest and mystery of the product. Materials created were all digital and included: emails, animated social stories, static social posts, digital ads, and website banners.